This is the second and final part of “What Brainy can help you find?” series. You can read the first part here.

Google tools

Although you might consider Google as merely a search engine, the company founded by Larry Page and Sergey Brin, gives you many more tools to help you optimize and grow your business.

You can either use the power of Google Adwords and Keyword Planner to publicize your business in an economical manner, or use Google Adsense to monetize it. Using Google Analytics will help you draw conclusions about your conversion funnel, so you’ll be able to make changes and optimize your customer acquisition.

As an Internet company, Google is constantly updating and changing its tools to offer you a better service, that’s why you probably need an expert to explain you how to realize the full potential of everything. Continue reading